WEB
GRAPHICS
Website and look redesign for an energy drink
Pulse Energy Drink tasked me with crafting a forward-thinking website design that mirrors its dynamic brand identity. Embracing a sleek color palette of black, white, purple, and cyan, my goal was to create a visually captivating online platform that not only showcases the product but also engages users through modern design elements. The emphasis was on interactivity, with special attention given to scroll-activated 3D cans and numerous hover reactions, ensuring a bold and memorable user experience.
My approach involved a meticulous fusion of modern aesthetics and interactive design. Through extensive research, wireframing, and prototyping, I crafted a website that seamlessly integrates two 3D cans dynamically responding to user scrolls. Hover reactions were strategically implemented, enhancing engagement and creating a visually stimulating journey. This approach, combined with a responsive design across devices, successfully delivers a cutting-edge website that encapsulates the essence of Pulse Energy Drink and fosters a memorable online interaction for its audience.
I also orchestrated a comedy-infused billboard campaign for Pulse Energy Drink, strategically placed across multiple billboards in Lithuania. The dynamic design and bold humor not only grabbed attention but also went viral catching the attention of major news sources in the country, contributing to a notable surge in sales. This innovative approach successfully blended entertainment with marketing, amplifying brand visibility and solidifying the drink's market success.
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Liverpool